Alternative Brokerage Joins the Coalition for Annuity Awareness in Declaring June as National Annuity Awareness MonthNewsPress Release added by Alt Bro on May 22, 2014
Alternative Brokerage

Alt Bro


Joined: September 18, 2012

Des Moines, IA (May 22, 2014)Alternative Brokerage has joined the Coalition for Annuity Awareness in declaring June as National Annuity Awareness Month.  National Annuity Awareness Month is designed to provide awareness and understanding of annuities and their benefits in financial and retirement planning.  Activities in support of the inaugural National Annuity Awareness Month will occur throughout the month of June.  Annuities are often misunderstood and misrepresented and the Coalition for Annuity Awareness was formed to help promote the facts about annuities so that consumers can make informed decisions that are beneficial to their life plans and retirement dreams.

Along with the Coalition for Annuity Awareness, Alternative Brokerage will provide educational material, webcasts and social media communications to help educate financial professionals and the public on the important role fixed and variable annuity products play in helping Americans save for retirement.

 “National Annuity Awareness Month perfectly aligns with SAFE’s mission to provide accurate, easy-to-understand information about annuities and their role in insuring retirement saving and retirement income to Americans understanding of how planning needs to change after retirement,” noted Mark T. Stone, SAFE’s President.

About Alternative Brokerage

Alternative Brokerage (AB) is a new wholesaling concept for Broker-Dealers, Large Producer Groups, Traditional Insurance Agents, Registered Investment Advisors, Regional Banks and Career Marketing Organizations that wish to expand their product offerings to include fixed, indexed and alternative products.  AB provides full service and sales support, acting as a de facto back office and distribution unit for both institutions and individuals. For additional information visit

About the Coalition for Annuity Awareness

The Coalition for Annuity Awareness is comprised of industry associations who serve consumers by helping them understand annuity products. As today’s challenging economic environment continues to evolve, a growing number of individuals and families are turning to annuities to help provide security for their retirement. Specifically, many consumers are using annuities as a vital risk management tool to protect themselves against the possibility of outliving their financial resources. Annuities are unique among financial products in the marketplace because they can provide retirees with a guaranteed lifetime income stream.

Currently, there is over $500 billion in-force premium serving roughly 3.3 million Americans. The annuity market is largely comprised of middle-class consumers with an average annuity valued at $90,000[1] and a household income of around $100,000[2]. In 2012, life insurance companies paid $97 billion in annuity benefit payments providing crucial retirement security to contract holders[1]. In addition, more than 75 million Americans rely on annuities and other insurance products for financial and retirement security, and nearly 20 percent of Americans’ long-term savings is in life insurance and annuities.

[1] The American Council of Life Insurers (ACLI)

[1] 2013 Beacon Research Report

[2] The Committee of Annuity Insurers, Survey of Owners of Individual Annuity Contracts (The Gallup Organization and Mathew Greenwald & Associates, 2013
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