2. An intelligent methodology produces an intelligent and profitable business.
When a sales-centered
methodology works, it usually results in too many clients who don’t generate the revenue, the kind of business or the life you really want.
If that sounds like your business, you’re probably in one of two stages. Either you’re just starting out, or you’ve spent a lifetime building a business that’s not making you happy. Either way, there’s good news: It’s not too late to get out of the wrong system and into the right one.
With a dedicated commitment to systematically implementing an intelligent methodology, you can rebuild in two to four years.
An intelligent method executed over time leads to exactly the kind of business you’d like to have — a business with the right number of the right kind of clients
paying you the right amount of money. That’s because a client-centered methodology attracts the type of people you want to do business with.
Four signs of an intelligent client acquisition methodology, Pt. 1