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  • Wake-up call from the insurance industry
    By Karen Rothwell
    This article will explore how the insurance industry uses competitive intelligence to recognize the threats posed by new entrants, anticipate future industry conditions, and correctly interpret the future strategies of competitors. While it may be surprising that insurers are in fact among the best users of competitive intelligence in corporate America, there are several ways all insurance companies could be using competitive intelligence more...

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MORE FROM OUTWARD INSIGHTS

  1. Pitfalls of competitor profiling
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  6. Using short-term scenarios for the insurance industry
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  7. The importance of sharing intelligence
    Communication between agents and their offices must be a two-way street. The key is to educate one another on the mutual benefits of sharing intelligence.
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  9. Wake-up call from the insurance industry
    This article will explore how the insurance industry uses competitive intelligence to recognize the threats posed by new entrants, anticipate future industry conditions, and correctly interpret the future strategies of competitors. While it may be...
  10. The importance of monitoring the competitive landscape
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Founded in 2001, Outward Insights is a competitive intelligence and strategy firm that provides its clients the skills, tools, and counsel they require to anticipate external threats, identify business opportunities and develop strategies to achieve leadership positions.

It works with leading companies to design and install competitive intelligence systems, and apply novel techniques like scenario planning, war gaming and competitor modeling to help clients develop robust strategies.

 

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