With it now being Life Insurance Awareness Month, I find that this question seems to pop up even more than usual with prospects. We know there are many reasons people need life insurance
. We need it to take care of our families, cover debts, pay for college, replace income, supplement retirement income, cover final expenses and endow charities, just to name a few. We also know that many advisors and agents use a myriad of formulas to figure out the right amount of life insurance for a client’s needs.
I would like you to share some of the common or not so common reasons you run into in the field when people explain why they think they need life insurance. Your input can help us all learn and prepare properly for Life Insurance Awareness Month
. Also, it would be great to share with us what formula you use to make sure your client has enough to cover their needs.
Please comment below with your thoughts.