6 Ways to Make Real Connections on LinkedInArticle posted by Michael Goldberg
Although I’m still learning a lot of the social media tricks of the trade myself, I realize that, like any form of marketing, LinkedIn is a process, not an event. It’s got to be used for the long haul. Just like the hundreds of phone calls I used to make off of lead lists. It’s a process. Keep in mind, all the ideas above can be applied to those you meet and “like” at actual networking meetings, holiday parties, and business functions. Yes, real life people! Not just those that appear on your hand held device. Whether online or off, it just comes down to having a system to connect with and relate to people. And it always will.