How To Post a Blog

Do you have a lot of advice to give other producers and potential clients, but you aren’t quite ready to put that advice into a formal article? Get your feet wet by starting a blog on ProducersWEB.

Blogs are a great way to:
  • Allow potential clients/business partners to get to know you
  • Promote the skills you have to offer
  • Start a discussion
  • Raise awareness
  • Impart your wisdom
  • Get practice writing in preparation for your first ProducersWEB article!
A blog is less formal than an article. You can write in a more personal way, addressing your readers and even adding some humor to your post if appropriate.

Subject matter: A blog can be about any subject you think will be of interest to your prospective readers.

Have an audience in mind. Is your audience made up of producers seeking advice on selling? Or is your audience made up of financial advisers wanting an update on a complex piece of legislation? Think of your audience’s interests when conveying your message.

Word count: A blog post should be between 200 and 400 words, although because blogs are informal there is some flexibility for length.

How to upload: Once you are logged in, you will see your profile on the right side of the page. Click on your picture or name and you will have access to member information, where you can alter details about yourself and your company. Go to Publishing Tools, where you can view old content or create a new article, blog, news release or event. Once content has been submitted, it will require final approval from the edit team.