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Sales and Marketing »

Daniel Williams
The fight against fraud
Article posted by Daniel Williams
Financial fraud against American seniors is tabbed at $2.9 billion a year, though the actual number is believed to be much higher.

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Practice Management »

Steven McCarty
Human advisors vs. robo-advisors: will ethics trump compliance?
Article posted by Steven McCarty
Eliminating the human element is not a fanciful notion. In fact, it’s happening now with the advent of the so-called robo-advisors.

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Prospecting »

Kellie Gibson
Finding the right SEO firm for you
Article posted by Kellie Gibson
​A large amount of traffic that your website receives comes from optimizing it for search engines. Here are four important considerations when choosing an SEO firm.

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Social Media »

Curtis Hawks
5 best practices for LinkedIn engagement
Article posted by Curtis Hawks MBA
LinkedIn is a powerful social media platform. Maximize your interactions and exposure with these tips to take full advantage of the site.

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Technology »

Carley Meiners
Taylor Swift and marketing: 5 ways to use the queen of pop's skills
Article posted by Carley Meiners
Back in October, Swift unveiled her fifth album, 1989, through a strong social media campaign. She has built her brand from the ground up, and we should all be taking note. Here are five marketing lessons from Swift.

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