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Sales and Marketing »

Kellie Gibson
Finding the right SEO firm for you
Article posted by Kellie Gibson
​A large amount of traffic that your website receives comes from optimizing it for search engines. Here are four important considerations when choosing an SEO firm.

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Prospecting »

Tye Elliott
Three tips to target the unique needs of Latino employees
Article posted by Tye Elliott
Customization is a popular trend today. From technology to hamburgers - everyone wants something their way. The way you sell and communicate benefits to a diverse workforce should be no different.

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Practice Management »

Kim O
Beyond the rhetoric: Three real life impacts of the DOL rule
Article posted by Kim O'Brien
When policy decisions are based on political and institutional bias, flawed and incomplete analysis and preconceived assumptions of buying and selling behaviors, the outcome can only be destruction for the marketplace it is supposed to be serving and protecting.

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Social Media »

Curtis Hawks
5 best practices for LinkedIn engagement
Article posted by Curtis Hawks MBA
LinkedIn is a powerful social media platform. Maximize your interactions and exposure with these tips to take full advantage of the site.

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Technology »

Carley Meiners
Taylor Swift and marketing: 5 ways to use the queen of pop's skills
Article posted by Carley Meiners
Back in October, Swift unveiled her fifth album, 1989, through a strong social media campaign. She has built her brand from the ground up, and we should all be taking note. Here are five marketing lessons from Swift.

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