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Insurance Insight Group’s Principal and Marketing Strategist, Mark Stone, was appointed to the IFCA board of directors at its annual meeting in Nashville this week.

Park City, Utah (October 6, 2011) – Mark Stone, principal and marketing strategist at Insurance Insight Group was appointed to the Board of Directors for the Insurance and Financial Communicators Association (IFCA). Stone was appointed during the association’s annual conference held in Nashville, Tenn., Oct. 2 - 5.

"It is an honor to be able to serve on the Board of Directors for an organization that has such a long and prestigious history of furthering the education of insurance and financial service marketing communications professionals in the United States and internationally," said Stone.

Stone joined IFCA in 1992. He and his staff have been the recipients of several IFCA Awards of Excellence for their life insurance and annuity marketing communications campaigns.

Stone has more than 20 years experience in the industry. His background includes all aspects of marketing communications and online functions performed by insurance organizations. Previously he served in executive leadership positions at a major life insurance and annuity carrier and a national independent marketing organization. Stone and his staff at Insurance Insight Group have provided strategy and implementation of the marketing communications efforts for many insurance carriers and insurance wholesalers for nearly 10 years.

The Insurance and Financial Communicators Association is an international organization for communicators in insurance and finance. Founded in 1933, as the Life Advertisers Association, IFCA provides professional development, recognition and networking opportunities. The association’s annual conference this year had its largest attendance in two years and membership has nearly doubled in the last year.

Insurance Insight Group is a group of creative, experienced insurance marketing people focused on providing solutions for improved agent activation, recruiting, training, sales and marketing strategies. IIG’s clients include insurance companies, marketing organizations and other companies within the financial industry. For more information, contact Mark Stone at Insurance Insight Group at 801.290.3333 or mark.stone@iigsolutions.com. Learn more at www.insuranceinsightgroup.com.