An effective and efficient action that drives your success
By Anne Bachrach
A.M. Enterprises (The Accountability Coach)
As a financial professional and business owner, it’s imperative you focus your energy on completing actions that drive your success. When you spend your workday procrastinating or refusing to delegate low-priority tasks, you are losing money as well as preventing your business from growing.
Understand what your time is worth
What do you consider to be valuable tasks for your business? How about building your client base, completing client projects and/or promoting your business?
These are all important factors and you should be focusing all of your energy into fulfilling these tasks in the most efficient and effective manner possible. Completing these tasks will lead to increased revenue, satisfied clients, and attract the attention of more clients. Actions that increase your profits substantially are inarguably effective actions that drive your success.
If you’re currently a one-person show, completing all of these tasks on your own is not practical. If you also take care of administrative tasks such as answering phones, replying to emails and bookkeeping, you are seriously hindering the growth of your business.
Individually, these tasks may seem like quick and simple tasks to accomplish, but if you take a step back and look at the big picture, you’ll discover that these “quick and simple” tasks actually eat up countless hours of your time, decreasing your productivity and success. But you probably already knew this.
Hire an assistant
The logical answer is to hire an assistant. Your time is a limited and valuable resource; do yourself and your business a favor by delegating administrative tasks to an assistant.
As a business coach, this is one of the most valuable tips for being more successful I share with my clients. If you work from home and don’t have space where an assistant can work, don’t worry. There are thousands of qualified and experienced virtual assistants that are willing and happy to work remotely. You can search through a database of freelance virtual assistants through websites like oDesk.com, eLance.com, guru.com and virtualassistantnetworking.com.