Browse My Most Recent Articles

May 13, 2013
Long-term care is a women's issue — or is it?

April 3, 2013
Top 5 tools to boost your long-term care insurance sales

March 1, 2013
Neuromarketing, Pt 2: even more top pricing strategies

February 14, 2013
Neuromarketing: Five cutting edge pricing strategies

January 23, 2013
"LTCI is too expensive" — The importance of controlling the narrative about price

January 15, 2013
How to pay down America's deficit $1 trillion at a time

December 17, 2012
Clash of the super rich: Romney vs. Obama

December 3, 2012
How spreadsheeting ruined long-term care

November 20, 2012
Overcoming ratings

October 30, 2012
What every agent should know about elimination periods

October 17, 2012
The narc dilemma: Should advisors say something?

July 16, 2012
This is the Golden Age of long-term care

June 22, 2012
So you want to be a social media rockstar? Pt. 2

June 4, 2012
Glenn Neasham: The issues which divide us

April 25, 2012
Regulation: never just black and white

April 17, 2012
The current state of the LTCI industry: Three is the magic number

April 9, 2012
So you want to be a social media rockstar? Pt. 1

March 29, 2012
PPACA: Can we agree on what we're even arguing about?

March 19, 2012
Glenn Neasham: Why the cavalry may not be coming

February 15, 2012
Insurance agents: Who does your insurance department work for?

January 24, 2012
Ignorance is bliss: A fly-on-the wall glimpse of the cognitive exam

January 2, 2012
What's your number?

October 4, 2011
Raising expectations: The LTC scorecard that flopped

June 21, 2011
Your next LTCI sales idea: "Who rides the bus? People like us!"

June 8, 2011
Your next LTCI sales idea: "Is it called global warming or climate change?"

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