If you can text, you can tweet. A pithy one-liner can be sales-sweet. You can schedule events on Twitter throughout the year or tweet off politics, sports or other news items. Are 140 characters just too short? Expand your message with blogging (250-400 words). Still not enough copy for your message? How about an article around 1,000 words or 2,500 words for a center-fold feature in an e-magazine? And if you’re an expert with a targeted audience you can write a white paper for pontificating your position. Steve and Jessica walk you through
the rules of engagement that create edge, rank and share-ability.
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Steve Savant is the host of the daily producer show, Let’s Get Down to Business, and the weekly consumer show, Steve Savant’s Money, the Name of the Game. Both shows are sponsored by Ash Brokerage. Steve is the number one online author and videographer of insurance content. During his 30-year... More
Steve Savant recently shared that If whole life insurance companies compared their actual paid dividends against the 10-year Treasuries, just like indexed UL companies back test against the S&P 500, they’d have quite a story to tell.