The marketing of existing variable annuities
By Steve Savant
Ash Brokerage Corporation
The existing variable annuity market is enormous. The variable annuity maximum benefit strategy can be applied to your client data base, referrals and prospecting. The vast majority of variable annuity policy holders are not aware of the embedded value that exists with their variable annuity contracts. And while some policy owners may elect to take the additional cash benefits as income for living and discretionary income, most purchase additional benefits. And keep in mind, almost all these maximization strategies do not replace existing policies or are used in partial 1035 exchanges. Steve and Tim position your practice for one of the biggest business building ideas to come along in a decade.