Social media marketing content
By Steve Savant
If you can text, you can tweet. A pithy one-liner can be sales-sweet. You can schedule events on Twitter throughout the year or tweet off politics, sports or other news items. Are 140 characters just too short? Expand your message with blogging (250-400 words). Still not enough copy for your message? How about an article around 1,000 words or 2,500 words for a center-fold feature in an e-magazine? And if you’re an expert with a targeted audience you can write a white paper for pontificating your position. Steve and Jessica walk you through the rules of engagement that create edge, rank and share-ability.