Mail campaigns that actually work
How often are you in contact with your clients?
Helping your clients get the best home care
Ask seniors where they want to live as they age and the answers will undoubtedly be unanimous: they want to stay home.
SEC Watch: Making sense of Rule 151A
As legal experts pour over proposed Rule 151A, insurance carriers are threatening legal action against regulation from the Securities and Exchange Commission.
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Seniors Speak Out
What do you do to stay active?
Probably not as much as I should be doing. I've got diabetes and have gained weight over the years. I make New Year's resolutions every year to get to the gym and generally see the early effort peter out by around February. Maybe I should make a mid-year's resolution, too.
- John W.,
68 Dallas, Texas
My wife and I walk our dogs every day for 30 minutes. I don't know how far we go distance-wise, but we make it to a cliff that overlooks the Pacific Ocean and get to watch the sunset. It's beautiful.
- Jay P., 64
Long Beach, Calif.
I'm in a golf group with a bunch of my girlfriends. We get together three times a week and play 18 holes. I'm not very good - yet - but I love to get out there and hit the ball and talk with my friends. - Josey C., 61 I love to swim. When I was younger I swam competitively and have never stopped. I get in the pool just about everyday I'm not traveling and swim laps for 30 minutes. I tried jogging, but it was too hard on the joints. Swimming is better than medicine. - Sandra E., 77
Greenville, South Carolina
Birmingham, Ala. Swim.
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Interview with PBS' Stephen Drain
Stephen Drain, senior VP of marketing for Topeka, Kansas-based Personalized Brokerage Services, LLC, recently sat down with Senior Market Advisor's editor, Daniel D. Williams, to discuss marketing strategies. Some of the highlights include Drain's thoughts on the evolving marketplace; the best ways to market to boomers; and the most effective ways to differentiate marketing strategies to boomers and seniors.
Read the Marketing to Boomers Roundtable
Latest Audio
Interview with Gary C. Bhojwani
With the industry abuzz on the topic of suitability, Senior Market Advisor recently caught up with Gary C. Bhojwani, president and CEO of Allianz Life Insurance Company of North America, to get his thoughts on the subject as it relates to carriers, wholesalers and advisors.
Angela Sloan Interview
With problem solving at the crux of her business philosophy, Angela Sloan, owner and president of Clover, South Carolina-based Sloan Financial Group, uses a holistic approach that includes debt elimination, education and tax planning to manage and create wealth for her clients. Senior Market Advisor editor Daniel D. Williams had the opportunity to talk with Sloan and learn what makes her business, with annual production of nearly $10 million, a success. Following are highlights from the conversation. Look for the feature article in the May issue of Senior Market Advisor.
Quick Poll
Considering the state of the economy, what fiscal change would make the biggest positive impact to your practice? |
Topics
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Annuities
Raising interest rates not the answer
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Education
Senior Survey 2008
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Estate Planning
Explore your alternatives in uncertain times
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Life Insurance
Final Examination
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Long Term Care
Talk it up
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Market Conduct
Senior debt and fraud victims
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Marketing Strategies
Mail campaigns that actually work
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Medicare
AAHSA pushing for Medicare expenditures bill
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Practice Management
Mark E. Arning
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Retirement Planning
Senior income
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Sales Strategies
Get prospects to return your calls
