Introduction to online marketing

By Steve Savant

Internet marketing has been a collection of banners, page skins and landing pages. But now it’s expanding to online content with tweets, blogs, news commentary and articles on Facebook, LinkedIn, Twitter, Google+ and Pinterest. However, by itself it remains a branding tactic and anecdotal PR. But networking social media content and its distribution with high definition 1080p video can generate more traffic resulting in sales. Steve and Jessica help you dip your toe on the shallow end of online marketing for your first lesson in swimming with the sharks of sale strategists.